Site Development

The Elite Merchant framework is based on tried and tested software modules which can be fully customised to meet specific business requirements and to which additional bespoke capabilities can be easily added.
The framework facilitates a depth of customisation that is not easily achievable in ‘off the shelf’ solutions. The Elite Merchant eCommerce framework allows Paraspar to provide full customisation on appearance, site functions, business rules (including pricing and promotions), customer communications, data gathering, and content management.
The framework has been developed by Paraspar over 8 years and many eCommerce projects. The platform encapsulates practical business experience gathered over many years of helping clients build, run and develop their online channel, as well as first-hand experiences of running a large mail-order business.
Lower cost of ownership
This approach provides customers with market-leading web sites, rapid and cost-effective site development and enhancement, a lower total cost of ownership and a fast return on investment.
Paraspar has worked extensively with third-party solutions, which have then been customised to meet client requirements. The Elite Merchant framework overcomes the development restrictions that are implicit in working with any third-party software, and this has been key in enabling our solutions to create the maximum value for our clients.
With the Elite Merchant framework, Paraspar is able to provide customers with the commercial benefits of a bespoke and flexible solution at an affordable price using proven software.
Web based management
The Elite Merchant eCommerce framework comprises of a front-end eCommerce application and an easy-to-use web-based site management application. The framework uses Microsoft SQL Server 2000 database management system and runs on Microsoft Windows 2003 Server and Microsoft Internet Information Server. The solution is offered on a hosted and managed basis using top tier and world-class hosting facilities.


"Our customers find our website easy to use and the quick and easy navigation has allowed us to have a clear lead over our competitors."
Marketing Director, Swimshop

"Our new site lets us provide customers with the experience we would like them to have and gives us incredible control over the site."
Managing Director, Connick Gift Solutions
Our Clients Include..latest news
  Copyright Paraspar 2014 | Sitemap | Telephone: 0845 230 5665 | Email:
Paraspar eCommerce Equity House, 128-136 High Street, Edgware, Middlesex, HA8 7EL